ApeFest 2023: Hong Kong. 3 days of meetups and mayhem in Hong Kong. We hosted a truly global audience who traveled from 55+ countries.
We simultaneously hosted an Otherside Demo experience, dropped a limited edition product with A Bathing Ape, and launched a partnership with BMW through an interactive experience.
Role: Project Lead (Xfn Lead - Biz, Strategy, Creative, Production)
Huge thank you to all the folks who made this possible. It was a truly team effort. #rollwiththewinners